New in fashion: Finery makes its debut

Make wardrobe dilemmas a thing of the past with the help of London-based fashion brand Finery. An exciting new addition to QVC, Finery focuses on making modern, sophisticated styling accessible to all, with fabulous dresses, jumpsuits and separates that’ll slot perfectly into your day.

Born in 2014, Finery was created by a group of like-minded individuals who share the same goal; to make shopping for clothes exciting, and you can see this in their confident prints, contemporary block colours and flattering silhouettes. Designed to be versatile and easily adapted to suit you and your plans, these must-see styles are sure to inspire outfits you’ll want to wear time and time again.

Take a look below for a taster of the range and click here to browse it all.


Made from 100% cotton for a soft, comfortable feel and featuring a collared neckline and patch pockets for a classic twist, this midi shirt dress has a lot going for it. Spacious short sleeves and a loose fit mean it’s ideal for this time of year paired with sandals or trainers, but come winter all you need to do is pop on some boots and a cosy cardigan and you’re ready to wear it in all weathers.



Soft, breathable fabric features again in this light and airy linen-blend midi dress, while short puff sleeves, delicately embroidered flower details and a flared skirt give it a beautiful bohemian look. Team it with your favourite flat sandals or trainers for an effortlessly beautiful and feminine outfit.



Who doesn’t love a ditsy floral print, especially at this time of year? It perfectly captures the botanical trend that always blooms in the warmer months and with Blue, Green, Red and Yellow to choose from, this pretty midi dress offers a bright and beautiful print option for everyone! Finishing touches like tie details on the short sleeves complete this playful look.



As well as an array of stunning dresses, Finery offer a selection of super chic separates and jumpsuits including this eye-catching wide-leg jumpsuit. The all-over abstract print makes it a serious style statement and the fit and flare silhouette is wonderfully flattering, plus it can be easily dressed up with heels or down so you can rely on it for any occasion!



A modern take on a classic design, this shirt style jumpsuit is another we’re big fans of. It comes in Beige or Navy colour options and cinches in at the waist thanks to a self-tie belt to help define your figure, then boasts details like cargo style pockets at the chest, a zipped bodice and short sleeves that give it an effortlessly stylish, casual look great for day or evening.


Head over to our new Finery page for a look at the rest of the collection, it’s full of sophisticated wardrobe staples we’re sure you’re going to adore.