New brand alert! Say hello to White Stuff

There’s a new name on block here at QVC ! White Stuff! We’re really excited to tell you all about the range, even though its laid-back, creative designs have already garnered many fans since its launch back in 1985.

Born out of a shared desire to sell T-shirts and sweatshirts to the people of the French Alps, White Stuff founders George Treves and Sean Thomas have grown the brand into a British high street staple, with a range that celebrates all things free-spirited. Expect to see unique pieces with a relaxed style, plenty of print and timeless wardrobe staples.

There’s lots on offer that’ll you want to add to your wardrobe, but here’s a few top picks to get you started.

After a glitzy take on an everyday staple? The Copenhagen foil print top is a great option for wearing with jeans day-to-day, and it’s polka dot print adds eye-catching detail for a stand-out look. Plus, crafted from a cotton blend and featuring long sleeves, this is a top that you’ll reach for time and time again, no matter the season.

On chilly days, a cosy yet chic jumper is a must-have. The Masterful Contrast jumper features a flattering boat neckline and stylish cuff details. This jumper will look fabulous worn over leather-look leggings for an on-trend A/W ensemble, or why not tuck into a high-waisted skirt for a look with serious flair?

A cosy cardigan is the perfect layer to wrap up in at this time of year. Sitting well over shirts, blouses, T-shirts and dresses, the Celina cardigan comes with an added bonus – it’s reversible! The classic colour-block design will complement any outfit, while the longline shape will flatter your figure beautifully.

With a mix of natural hues in a stylish colour-block design, the Relax jumper blends beautiful design with a snuggly feel, making it a game-changing piece of knitwear for this season. It’s just calling out to be paired with blue denim and a long camel coat!

For comfort on-the-go, the Maple poncho offers a effortlessly chic design crafted from a super-snuggly fabric. Ideal for throwing on and running out the door, this poncho is a sophisticated knitwear option that’ll team well with jeans, bootcut trousers and A-line skirts.

Like what you see? Check out the rest of White Stuff’s range for more inspiration.