It’s fashion day, darling!

What’s coming up at QVC? – more summer fashion!

Howdy folks! Firstly, I’d like to thank everyone from our loyal QVC community, along with all you newcomers, for the very warm welcome and the overwhelmingly positive reaction to last month’s looks. The calendar now reads July (gosh, can you believe it?!) and a new month calls for more enticing fashion.

So, in true QVC style, we’re kicking things off with another fabulous fashion event this coming Friday, where I had the pleasure of styling lovely presenters Catherine (@catherinehuntleytv) and Chloe (@chloeverton1).

For this fashion editorial, I wanted to capture Catherine’s playful vintage vibe and Chloe’s carefree rock ‘n’ roll essence. You’ll find there are two underlying colour themes. With Catherine, I played around with block colours and contrasts, where with Chloe, I focused more on neutral colours and textures to enhance those personal finishing touches. The running thread for both of our leading ladies is animal print, because let’s face it, it’s fun and here to stay!

For me, fashion should feel like a second skin and the focus should essentially be on you first, outfit second, rather than the other way around. This can be achieved simply by choosing a colour or a print that evokes a positive emotion in you, which in return will allow your personality to shine through.

I hope these looks leave you feeling uplifted and inspired, I certainly had a lot of fun putting them together and seeing them come to life on Catherine and Chloe. Full speed ahead, enjoy responsibly!

Look one: Wild thing

Dress: 186091 by WULI:LUU by Gok Wan. Bag: 184775 by Lulu GuinnessShoes: 179020 by Marc Fisher. Earrings: 344995 by Ceramic. Necklace: 344998 by Ceramic.

Look two: Muted monochrome

Blazer: 184801 by Rino & Pelle. Tunic: 184353 by Ruth Langsford. Jeans: 184439 by Monsoon. Shoes: 186025 by Skechers. Earrings: 344736 by Lola Rose. Bracelets: 312747 by Lola Rose.

Look three: Tell me about it, stud

Biker Jacket: 182867 by Ruth Langsford. Jumpsuit: 183830 by Coco Bianco. Sandals: 175841 by Marc Fisher. Clutch: 185645 by Frank Usher. Earrings: 344106 by Diamonique.

Look one: Punk tribal

Shirt dress: 178958 by WynneLayers. Boots: 185103 by Bronx. Clutch: 183744 by Amanda Wakeley.

Look two: Animal instinct 

Top: 186506 by Nina Leonard. Shoes: 185113 by Moda in Pelle. Bag: 185462 by Ashwood. Bracelets: 312747 by Lola Rose.

Look three: Biker chic

Biker jacket: 182867 by Ruth Langsford. Top: 186056 by WynneLayers. Shoes: 186439 by Sam Edelman. Clutch with belt: 183744 by Amanda Wakeley. Ring: 344999 by Ceramic. Bangle: 343223 by Frank Usher.

I’ll be back with more fresh looks and style inspo soon, in the meantime you can always head over to my Instagram for your social fashion fix!

Your trusted stylist, Stine x

Meeting me for the first time? Find out more about me here.